Privacy Policy
Last updated: November 4, 2026
Brightful Fashion ("we," "us," "our") runs this online store. This policy explains what personal information we collect when you visit or buy from our store, how we use it, and the choices you have.
Information We Collect
- Info you give us: your name, email, phone number, shipping and billing address, and order details when you make a purchase, create an account, sign up for emails, or contact us.
- Payment info: payments are processed securely by Shopify and its payment partners. We never see or store your full card number.
- Info collected automatically: device and browser type, IP address, pages viewed, and how you use the site, gathered through cookies and similar tools.
How We Use Your Information
- To process, ship, and deliver your orders
- To send order confirmations, shipping updates, and replies to your questions
- To send marketing emails if you've opted in (you can unsubscribe anytime)
- To improve our store and prevent fraud
- To meet legal and tax obligations
How We Share Your Information
We do not sell your personal information. We share it only with service providers who help us run the store, such as Shopify (our e-commerce platform), payment processors, shipping carriers, and email tools, and only as needed to provide their services. We may also share it if the law requires it.
Cookies
We use cookies to keep your cart working, remember your preferences, and understand how the store is used. You can turn off cookies in your browser, but parts of the store may not work properly.
Your Rights
You can ask to see, correct, or delete the personal information we hold about you, and opt out of marketing emails at any time. California residents have the right to know what we collect, to request deletion, and to opt out of the sale or sharing of their personal information. We don't sell personal information. To make a request, email us at the address below.
Data Retention and Security
We keep your information as long as needed to fulfill orders, keep business records, and meet legal requirements. We use reasonable safeguards to protect it, but no online service is 100% secure.
Children
Our store is not meant for children under 13, and we don't knowingly collect their information.
Changes to This Policy
We may update this policy from time to time. The "Last updated" date above shows when it last changed.
Contact Us
Questions or requests: andrew0312zg@gmail.com